Objective Billboard Ad Exposure Analysis

Billboard Ad Exposure Analysis Service

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DS2.ai's billboard ad exposure analysis service

collects and provides data on vehicle traffic and measures data-driven efficiency.

Collects data based on videos.

Vehicles can be recognized only by images of traffic through roads such as intersections, and traffic can be quantified to measure advertising exposure performance.Vehicles can be recognized only by images of traffic through roads such as intersections, and traffic can be quantified to measure advertising exposure performance.

Monitor advertising exposure as an objective indicator.

By automatically counting road traffic such as intersections where the billboards can be placed, you can check the amount of exposure the billboard has at the location and what the average vehicle idling time is as an objective indicator.

You can increase advertising efficiency with indexed data.

The exposure effect of billboard advertisements targeting vehicles passing on the road may increase rapidly depending on the vehicle's idling time. Based on the exposure data of the indexed billboard, it is possible to send out optimized advertisements in areas with many stops and areas where there are no stops.

Provide real-time dashboards

Exposure data collected through dashboards are also automatically visualized and delivered. Data on dashboards can be viewed in real time by setting up synchronization cycles.

  •   Road Traffic Count
  •   Number of moving and idle vehicles by time period
  •   Average Road Traffic and Total Idle Time

Provides road zoning function

The zoning function allows you to analyze the exposure of billboard ads according to its angle, or measure exposure based on zones. This allows for detailed measurements of the efficiency of billboard ads.

  •   Easy and intuitive zoning
  •   Recognition of classified vehicles by zone and data collection
  •   Total vehicle idle times by zone

More variety of advertising analysis

DS2.ai billboard ad exposure analysis service can measure and analyze various public advertising methods based on traffic, such as rooftop billboards and highway billboards.

Provide real-time dashboards

Exposure data collected through dashboards are also automatically visualized and delivered. Data on dashboards can be viewed in real time by setting up synchronization cycles.

  •   Road Traffic Count
  •   Number of moving and idle vehicles by time period
  •   Average Road Traffic and Total Idle Time

Provides road zoning function

The zoning function allows you to analyze the exposure of billboard ads according to its angle, or measure exposure based on zones. This allows for detailed measurements of the efficiency of billboard ads.

  •   Easy and intuitive zoning
  •   Recognition of classified vehicles by zone and data collection
  •   Total vehicle idle times by zone

More variety of advertising analysis

DS2.ai billboard ad exposure analysis service can measure and analyze various public advertising methods based on traffic, such as rooftop billboards and highway billboards.

Innovators with DS2.ai

Start analyzing store display exposure at DS2.ai.